
KHEA, born Ivo Alfredo Thomas Serue, is the Argentine trailblazer who redefined Latin trap and urban music for a generation. Emerging from the bustling streets of Buenos Aires, KHEA’s raw, emotive delivery and genre-blurring soundscapes have made him a cornerstone of the Latin music revolution. His music is a melting pot of trap, reggaetón, and R&B, infused with introspective lyrics that oscillate between vulnerability and bravado. KHEA’s rise to fame was meteoric, catapulted by his 2017 breakout hit “Loca,” a track that became an anthem for Latin youth worldwide. Since then, he has consistently pushed boundaries, collaborating with heavyweights like Duki, Cazzu, and Bad Bunny, while carving out a distinct artistic identity. His ability to blend melancholic melodies with hard-hitting beats has earned him a loyal fanbase and critical acclaim. Beyond his music, KHEA has become a cultural icon, representing the voice of a generation navigating love, loss, and self-discovery. His influence extends beyond Argentina, resonating across Latin America and beyond. Recent projects, including his 2023 album *Trapicheo*, showcase his evolution as an artist, blending experimental sounds with his signature style. KHEA remains a force to be reckoned with, continually redefining what it means to be a global urban artist.